Cannes Lions

PSP PORTABLE GAMING CONSOLE

TBWA\CHIAT\DAY, Los Angeles / SONY / 2006

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Open up on two Pussywillows. One of the pussywillows ask if he if he wants to play lily pad with him. The other pussywillow responds with you can’t play head to head with portable lily pads. But the pussywillow tells him that you can because they have lily pads with wi-fi.

A frog jumps on the lily pad in front of them and one of the pussywillows tells him to get off his pad.

Cut to a PSP with an announcer saying, “PSP it’s like a lilly pad with wi-fi”.

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