Cannes Lions

RUNNING SHOES

RESOURCE INTERACTIVE, Columbus / REEBOK / 2005

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Overview

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Credits

Overview

Description

Recently separated from prior host Runner’s World, the RBK Running site delivers the new face of Reebok through customisation, where runners (actual or at-heart) select gear based on their own running style and skill. A wealth of information is at their fingertips as users navigate the site and discover helpful product details and inspirational ideas to help them evolve into their own best athlete.

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