The Mexican Red Cross partnered with Mexico’s largest telecommunications company to create 'Messages from the hurricane'.

A free SMS service that delivers step-by-step instructions in case of hurricane. The messages are designed to provide simple, easy-to-understand, visual instructions that can be viewed in the most basic cellphones.

Now millions of people from vulnerable communities know exactly what to do and more importantly, when to do it, so they now have a chance to overcome disasters successfully.