Eurobest
McCANN NORDIC OSLO, Oslo / GRILSTAD / 2016
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Grilstad, a meat factory, has made salami since 1957, and Jubelsalami is the most popular brand in Norway. Nevertheless Jubelsalami is threatened by other cheap brands. We decided to remind people that this salami brand through decades
has played – and still play – a small, but really genuine part in Norwegian´s lives through a cute love story.