Cannes Lions
DDB ARGENTINA, Buenos Aires / CERVECERIA CUAUHTEMOC MOCTEZUMA / 2010
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Hablemos (Let's Talk) is about different men who decide to ask their partners for a one month break. The women don't understand why their boyfriends are asking them for such break. The men justify their request by saying they are not feeling good about the relationship; that as a couple, they fight too much; that the relationship is not what it used to be. The true reason for this, however, is one that all Mexican men understand: to have one month to enjoy without interruptions, the love of the men's life: The Tricolour, México playing in South Africa.
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