Cannes Lions
INTERTREND COMMUNICATIONS, Long Beach / TOYOTA / 2022
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Drift driver Takumi Fujiwara, star of the manga series Initial D, gets back behind the wheel to hype Toyota's 2022 GR86 sports car. This story follows our hero, Takumi, and his quest to join the elite FasterClass crew. However, his driving abilities are put to the test when a mysterious driver looks to challenge Takumi at every turn. A fast-paced trilogy that showcases mastering the craft of drifting, a pursuit as the mystery GR86 gives chase and the final challenge that concludes with a meta reveal: the master being Keiichi Tsuchiya, the original drift king, who welcomes him to FasterClass.
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