Cannes Lions
TEQUILA/AGENCY.COM, Brussels / EUROSTAR / 2008
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Now you can travel from Brussels to London by Eurostar train in 1 hour 51 minutes.The job: bring the idea 'London is just around the corner alive in banners.When you visited Belgian newspaper sites the landing page automatically switched to British newspaper sites such as timesonline.co.uk.Skyscraper banners switched from Belgian to British information (weather forecasts, sports results...)Results: CTR of page flip banners: 4,69 %.
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