Cannes Lions

Walter in the Winter

COMMONWEALTH McCANN, Detroit / CHEVROLET / 2022

Film
Film
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Overview

Entries

Credits

OVERVIEW

Execution

This is a story about friendship. It’s an unusual friendship, but we wanted to approach it with sincerity. We could not be too comedic or campy. In terms of cinematography, our goal was to capture the raw beauty and drama of our wilderness locations in a way that felt grounded in reality. The more beautiful and true-to-life the story felt, the more impactful and authentic (and funny) it would be.

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