Social and Influencer > Social

#BREAKTHEGAME

DROGA5, New York / UNDER ARMOUR / 2017

Awards:

Gold Cannes Lions
CampaignCampaign(opens in a new tab)
Presentation Image
Case Film

Overview

Credits

Overview

More Entries from Real-Time Response in Social and Influencer

24 items

Grand Prix Cannes Lions
ALAND INDEX / BALTIC SEA PROJECT

Corporate Social Responsibility

ALAND INDEX / BALTIC SEA PROJECT

THE BANK OF ALAND, RBK COMMUNICATION

(opens in a new tab)
Grand Prix Cannes Lions
MEET GRAHAM

Social Purpose

MEET GRAHAM

TRANSPORT ACCIDENT COMMISSION, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Grand Prix Cannes Lions
DID YOU MEAN MAILCHIMP?

Integrated Multi-Platform Campaign (Online & Offline)

DID YOU MEAN MAILCHIMP?

MAILCHIMP, DROGA5

(opens in a new tab)
Gold Cannes Lions
THE ENTER SANDBOX VR EXPERIENCE

Cars & Automotive Products & Services

THE ENTER SANDBOX VR EXPERIENCE

AUDI, POL

(opens in a new tab)
Gold Cannes Lions
MEET GRAHAM

Public Sector

MEET GRAHAM

TRANSPORT ACCIDENT COMMISSION, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Gold Cannes Lions
A WORLD WITH NO HEROES

Microsite

A WORLD WITH NO HEROES

UBISOFT, DDB PARIS

(opens in a new tab)
Gold Cannes Lions
ALL THAT WE SHARE

Social Video

ALL THAT WE SHARE

TV2, &CO

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Gold Cannes Lions
THE LINE UP SONG

Social Video

THE LINE UP SONG

COCA-COLA, FP7/CAI

(opens in a new tab)
Gold Cannes Lions
VISIT BRITAIN

Interactive Video

VISIT BRITAIN

EXPEDIA, 180LA

(opens in a new tab)
Gold Cannes Lions
TOMCAT: FACEBOOK - NOT LIVE

Interactive Video

TOMCAT: FACEBOOK - NOT LIVE

SCOTTS MIRACLE GRO, BARTON F. GRAF

(opens in a new tab)
Gold Cannes Lions
#BREAKTHEGAME

Real-Time Response

#BREAKTHEGAME

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
CHEETOS MUSEUM

Co-Creation & User Generated Content

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)
Gold Cannes Lions
A LOVE SONG WRITTEN BY A MURDERER

Influencer / Talent

A LOVE SONG WRITTEN BY A MURDERER

VIDA MUJER ORGANIZATION, CIRCUS GREY PERU

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Gold Cannes Lions
LIKE MY ADDICTION

Innovative Use of Social or Community

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Gold Cannes Lions
HOSTILE TAKEOVER

Innovative Use of Social or Community

HOSTILE TAKEOVER

ACTIVISION, AKQA

(opens in a new tab)
Gold Cannes Lions
THE DEBUT

Content Placement

THE DEBUT

AB INBEV, AFRICA

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Gold Cannes Lions
UNSAFETY CHECK

Community Building / Management

UNSAFETY CHECK

BLACK LIVES MATTER, J. WALTER THOMPSON NEW YORK

(opens in a new tab)
Gold Cannes Lions
HUNGERITHM

Use of Social Data & Insight

HUNGERITHM

MARS, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Gold Cannes Lions
QQ ALERT: HOPE NEVER DIES

Use of Social Data & Insight

QQ ALERT: HOPE NEVER DIES

QQ, TENCENT

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Gold Cannes Lions
MOTORDREAMS

Tangible Tech

MOTORDREAMS

FORD, GTB

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Gold Cannes Lions
UNLIMITED STADIUM

Spatial Tech

UNLIMITED STADIUM

NIKE, BBH

(opens in a new tab)
Gold Cannes Lions
MEET GRAHAM

Integrated Multi-Platform Campaign (Online & Offline)

MEET GRAHAM

TRANSPORT ACCIDENT COMMISSION, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Silver Cannes Lions
HUNGERITHM

Food & Drinks

HUNGERITHM

MARS, CLEMENGER BBDO MELBOURNE

(opens in a new tab)
Silver Cannes Lions
CHEETOS MUSEUM

Food & Drinks

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)

More Entries from DROGA5

24 items

Grand Prix Cannes Lions
DECODE JAY-Z WITH BING

Titanium and Integrated

DECODE JAY-Z WITH BING

BING/JAY-Z, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
UNDER ARMOUR PHELPS

Direction

UNDER ARMOUR PHELPS

UNDER ARMOUR, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
AFTER HOURS ATHLETE

Direction

AFTER HOURS ATHLETE

PUMA, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
RIGOR

Media / Entertainment

RIGOR

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
PERSEVERANCE

Media / Entertainment

PERSEVERANCE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
RESOLVE

Media / Entertainment

RESOLVE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
COURAGE

Media / Entertainment

COURAGE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
FEARLESSNESS

Media / Entertainment

FEARLESSNESS

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
DECODE JAY-Z WITH BING

Stunts & Live Advertising

DECODE JAY-Z WITH BING

BING/JAY-Z, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
HELP I WANT TO SAVE A LIFE

Grand Prix For Good

HELP I WANT TO SAVE A LIFE

HELP REMEDIES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
DID YOU MEAN MAILCHIMP?

Integrated Multi-Platform Campaign (Online & Offline)

DID YOU MEAN MAILCHIMP?

MAILCHIMP, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
GISELE BÜNDCHEN - I WILL WHAT I WANT

Integrated Multi-Platform Campaign (Online & Offline)

GISELE BÜNDCHEN - I WILL WHAT I WANT

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
THIS IS WHOLESOME

Creative Effectiveness

THIS IS WHOLESOME

MONDELEZ INTERNATIONAL, DROGA5

(opens in a new tab)
Gold Cannes Lions
NEWCASTLE BAND OF BRANDS

Titanium and Integrated

NEWCASTLE BAND OF BRANDS

HEINEKEN, DROGA5

(opens in a new tab)
Gold Cannes Lions
THIS IS WHOLESOME

Food & Nutrition

THIS IS WHOLESOME

HONEY MAID, DROGA5

(opens in a new tab)
Titanium Cannes Lions
THE CHALLENGE LAB

Titanium and Integrated

THE CHALLENGE LAB

PRUDENTIAL, DROGA5

(opens in a new tab)
Gold Cannes Lions
DAY ONE

Titanium and Integrated

DAY ONE

PRUDENTIAL, DROGA5

(opens in a new tab)
Titanium Cannes Lions
THE GREAT SCHLEP

Titanium and Integrated

THE GREAT SCHLEP

JEWISH COUNCIL FOR EDUCATION AND RESEARCH, DROGA5

(opens in a new tab)
Titanium Cannes Lions
MILLION

Titanium and Integrated

MILLION

NEW YORK CITY DEPARTMENT OF EDUCATION, DROGA5

(opens in a new tab)
Titanium Cannes Lions
TAP PROJECT

Titanium and Integrated

TAP PROJECT

UNICEF, DROGA5

(opens in a new tab)
Titanium Cannes Lions
DUNDEE: THE SON OF A LEGEND RETURNS HOME

Titanium

DUNDEE: THE SON OF A LEGEND RETURNS HOME

TOURISM AUSTRALIA, DROGA5

(opens in a new tab)
Gold Cannes Lions
HENNESSY THE PICCARDS

Direction

HENNESSY THE PICCARDS

HENNESSY, DROGA5

(opens in a new tab)
Gold Cannes Lions
UNDER ARMOUR USA WOMENS GYMNASTICS

Direction

UNDER ARMOUR USA WOMENS GYMNASTICS

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
THE EQUAL PAY BACK PROJECT

Glass

THE EQUAL PAY BACK PROJECT

NATIONAL WOMEN'S LAW CENTER, DROGA5

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