The film tells the story of Gabriel, a 16-year-old para-athlete who overcame one of the hardest obstacles any athlete could ever face in a race. When his prosthetic leg fell off 10 meters into a 100-meter dash, Gabriel took his leg in his arms and finished the race. Gabriel panicked when it happened and had no recollection of the last 90 meters of the race. So to help him remember, Bradesco recreated the experience and all the emotions to give Gabriel the opportunity to hear the cheers of the crowd and to realize his amazing feat that he will never forget. To reward his determination and overcoming spirit, we surprised him with the honor of becoming one of the Olympic torch carriers.

We had to recreate the 100-meter dash with the same runners from the previous year’s race, with the same atmosphere and emotions that Gabriel experienced when his prosthetic leg fell off.

In 2016, Brazil was facing its toughest political and economic crisis. The fact that the Olympic Games were going to be held in Brazil was viewed with much disbelief. Bradesco, one of the Olympic Games sponsors, wanted to start a conversation to help rescue and bring back the Olympic spirit that had diminished.