Print and Publishing > Craft

LOVING THE NIGHT 3

TBWA\THAILAND, Bangkok / MCDONALD'S / 2016

Awards:

Silver Cannes Lions
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Overview

Credits

Overview

EntrySummary

They say Bangkok comes alive at night. It has everything for everyone. The party animals, the shoppers, the merry makers, the lovers, the worshippers, the pleasure seekers, the creatures of the night and the graveyard shift workers. The city throbs and pulsates with its lights, action, liveliness and raunchiness.

And in all this McDonald’s is more than a fast food joint. It is the place to wind down, chill, hang out with friends, take a break or even a sanctuary for the creatures of the night or the graveyard shift workers.

So when the sun goes down and the lights come on McDonald’s doors are open and ready to welcome everyone through the night.

Translation

McDonald's open 24 hours

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