At a time when we're bombarded with information on a daily basis, the first ever joint brand campaign from The Times and The Sunday Times highlights their ability to get to the heart of the story, making the difference between keeping readers informed and keeping them well informed.

With a clean, premium aesthetic, the print aims to spotlight the talent and rigour of The Times and The Sunday Times’ journalists: featuring Caitlin Moran, whose tweets are studied as part of the A-Level syllabus, Jack Hill who won the coveted Picture Editors’ Guild award, and Jeremy Clarkson, whose articles come with a legal disclaimer as standard.