Cannes Lions

BiP News - First hand news

RAFINERI, Istanbul / TURKCELL / 2019

Digital Proof JPG
Digital Proof JPG
Digital Proof JPG

Overview

Entries

Credits

Overview

Background

BiP is a mobile communication platform that has been developed by Turkcell, the digital operator of Turkey. You can send texts, photos, videos and share locations over the internet.

There are also channels in the application that you can follow. BiP News is one of them.

Purpose of this work was to show how reliable and convenient the news channel in the BiP application is. The convenience of the news depended on resource of the channel, ‘Anadolu Ajansi’ whom is the state news agency. Having this valuable and first hand resource made BiP News Channel fast and accurate.

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