Cannes Lions

DON’T BE SCARED

PARTIZAN, London / GIFFGAFF / 2014

Case Film

Overview

Entries

Credits

Overview

Description

Giffgaff is a mobile network run by their members. The campaign aimed to drive awareness and consideration amongst 18-24 year olds with something memorable, something that would demonstrate to our audience how giffgaff is different, and why different is good, not scary.

The film features a picturesque, Surrey village and its inhabitants,whose peace is suddenly shattered by the arrival of hoards of zombies who approach from the brow of a hill with menace.

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