Cannes Lions

Gino

PONCE, Buenos Aires / TELECOM PERSONAL / 2017

Film
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On the age of Internet, anyone could make a million-dollar idea, right? Correct.

But every once in a while, someone dares to do the unexpected.

This time, we wanted to tell the real story of Gino Tubaro: a 21-year-old inventor whose personal project became an instant hit thanks to the Internet. An idea that ultimately led him to face a real dilemma. A dilemma that once again, he got to solve the same way it all started: with a simple click.

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