Cannes Lions
TALENT, Sao Paulo / GO OUTSIDE / 2014
Overview
Entries
Credits
Description
Transform a basic communication material, like a calendar, into something that sums up in a simple and impactful way the concept of the magazine.
Execution
The calendar was hanged on the office walls of clients and partners of the magazine. Creating the illusion of a real window with an amazing view in a corporate space.
Outcome
Go Outside got a greater demand for information about the magazine.
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