Cannes Lions

The Outside Edition

TALENT MARCEL, Sao Paulo / GO OUTSIDE / 2017

Awards:

1 Bronze Cannes Lions
1 Shortlisted Cannes Lions
Presentation Image
Case Film
Presentation Image
Presentation Image
Presentation Image
Presentation Image
Presentation Image
Presentation Image
Presentation Image
1 of 0 items

Overview

Entries

Credits

Overview

Description

The Outside Edition is a completely handmade magazine. Thought out, created, formatted and produced at the same time and place where its articles took place. A team made up of journalists, photographers and illustrators went on adventures throughout several countries to make it happen.

Execution

No fonts, digital cameras or computers were used in this project. Every article has its own art direction. Different techniques of illustration and typography were used, and all photos were taken with instant cameras.

It’s a 100% handmade magazine.

Outcome

Go Outside received a lot of good impressions from those who received The Outside Edition. It was a milestone in their history.

Similar Campaigns

12 items

1 Cannes Lions Award
Take this ad for a run

GO OUTSIDE, Sao paulo, sp

Take this ad for a run

2022, GO OUTSIDE

(opens in a new tab)