Cannes Lions

KFC 8-PIECE MEAL WITH A DOZEN COOKIES

DRAFTFCB, Chicago / KFC / 2013

Case Film
Case Film
Case Film
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It’s no secret that holiday gatherings can be dysfunctional affairs. In the spirit of giving, however, the lead character shows us that in every situation peace will come to those who share. Having KFC’s 8-piece meal with a dozen cookies offers something everyone can enjoy, including a reprieve from family chaos. After what seems like hours of enduring his aunts’ non-stop chatter, he finds relief by giving them something to divert their attention and, ultimately, make them all happy: some good KFC comfort food.

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