Cannes Lions

Life is But a Dream

A MOHO FILM, Seoul / APPLE / 2022

Film
Supporting Content
Supporting Content

Overview

Entries

Credits

Overview

Execution

The entire film is shot on iPhone, solely relying on its native camera lenses. iPhone’s extreme mobility is fully leveraged to create fluid and beautiful action and dance sequences. Furthermore, it is placed in nooks of the props or even on actors. Its capabilities are pushed to the limit by filming under extremely low-lit conditions and even underwater. But most importantly, new iPhone features such as Cinematic mode, where AI automatically shifts focus based on context, are utilized to realize a truly cinema-worthy vision.

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