Cannes Lions
VENABLES BELL & PARTNERS, San Francisco / INTEL / 2014
Overview
Entries
Credits
Description
The key objective was simply to bring Eiko Ojala's beautiful drawings to life. These short films were done on a very aggressive timeline, with a modest budget.
Execution
Strict storyboarding, a collaborative mindset and plenty of coffee.
Outcome
These little films perfectly captured the warm tone and elegantly simple meaning of "Look Inside." Intel was so happy with them, they are being reformatted to have a second life as pre-roll and rich media banner ads.
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