Cannes Lions
BBDO CAPE TOWN, Cape Town / DISTELL / 2006
Overview
Entries
Credits
Execution
An art exhibition reinforces the visual - the white shirt which has been stained by food and drink. Not only does it communicate this artistically, the message of the overall campaign parallels the creative and drives it.
Outcome
The work has won the Ad of the Month award, for both creativity and effectiveness.
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