DENTSU MEDIA GROUP INDONESIA, Jakarta / OTSUKA / 2015
Create Click2Catch apps to connect real time Pocari Sweat TVC to mobile phone app for direct experience.
How it works: stay tuned to Pocari TVC and catch the sound through apps in mobile phone. Once successful, play the Trivia quiz about dehydration and Ramadan in mobile phone to get prizes.
13,000 Downloads in only 3 weeks.
Pocari Sweat delivers dehydration message through the games. 77% of downloaders are new Learners of Pocari Info.
+500 Million FREE media exposures