To show the power of Google Cloud, we set up a full-scale demonstration by analysing the 10 business markets of 10 CEOs.

Extremely accurate and predictive data was collected. Then we used and reshaped them into a brand new genre of book. With the help of writers from Le Cherche Midi (one of the top 10 publishing houses in France), we created the 10 first “biographies of anticipation”, explaining the potential future lives these executives could have if they accepted to meet with the Google Cloud team.

The collection consisted of 10 books, each published in one single example, telling the 10 stories, each 60 pages long, and prefaced by the world famous economist Jacques Attali.

For obvious reasons of confidentiality, the information gathered wasn’t available to the media and only the person concerned had access to the entire and uncensored version of their book.

The cover featured an illustrated portrait of the targeted CEO by the talented artist, Alix d’Anselme.

Each book was individually delivered to each CEO, with the name and contact information of the Head of Marketing at Google Cloud.

Results were all about convincing the 10 targeted CEOs. No one else.

So far, 3 out of the 10 have contacted Google Cloud and 2 of them have already started to work together. This represents business ventures of 650k and 340k euros.