Cannes Lions
WUNDERMAN DUBAI, Dubai / MICROSOFT / 2009
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The IT staff often spends long hours and sometimes even nights in the office, fixing the systems and taking care of their infrastructure. New Windows Server 2008, the super-advanced and automated server can work tirelessly for companies 24/7, reducing this time spent drastically. So we sent IT Managers a unique gift – a sleeping bag. A card attached to it told them it was something they could use when they spent odd hours in the office and explained how they don’t need to do this once they get the new Windows Server 2008.
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