Dubai is a cultural melting pot of people from all walks of life and nationalities. The generally "younger" demographics are typically here in chase of a better future. Often the limits are pushed and stress has become a way of life.

In this chase for success, many health conditions are often ignored. Alzheimer's Disease for example is often misjudged to be a disease for the elderly. However, Early-Onset Alzheimer's affects people who are much younger and it is relatively not known by many, especially in this region.