MCDELIVERY-1
TBWA\PARIS / MCDONALD'S FRANCE / 2019
Awards:
Bronze Lion Campaign
Overview
Credits
Overview
Cultural/Context information for the jury
Following the campaign « Open Late » which has been released in 2017, we signed a brand new campaign that plays once again with the urban dimension of the brand.
After launching the delivery service more than a year ago, the brand speaks out for the very first time to promote this service.
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