We hear a conversation at a bar. A woman is talking about her life and when is time of the guy to talk, we hear a lot of men talking at the same time, saying the same cliches that all men say when they are on a date. As the conversation is moving forward their sayings become less common, we hear that less men are speaking till we hear only one, saying something that makes him unique. And that unique thing, is what each man needs to protect.

SENSITIVE

It seems we are in a bar, we hear noises of glasses and murmuring

On top of this a young woman states:

I believe that men do not allow themselves to be sensitive.

We now listen to several young men saying, then one by one they dissapear and finally we listen only one guy:

I do allow myself to be sensitive

I practice yoga

Reiki

I paint sunsets

I grow freesias

Read a lot

even books.

I help in a community dining room

I cry over love movies

And penguins’ documentaries

I write romantic novels,

With writing feathers

They call me Romeo

But I have a lot of Juliet

On top of the band we hear the voice of a broadcaster saying:

PROTECT WHAT MAKES YOU UNIQUE

AXE ANTIPERSPIRANT

FIND YOUR MAGIC.