Film > Online Film: Sectors

SPOUTS OF HOPE

NATIONAL GEOGRAPHIC, Washington D.C. / NATIONAL GEOGRAPHIC / 2018

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Film

Overview

Credits

Overview

BriefExplanation

The film takes us alongside Kathy Ku, on her journey in realizing a single idea can become a catalyst for positive change in the world. While spending a summer teaching in Uganda, Ku experienced a most-critical problem facing families -- access to clean drinking water -- and she decided to do something about it.

Ku’s experience is filmed in a cohesive narrative that demonstrates the power of ideas to influence change. We watch as Ku’s idea process unfolds -- as she uses her background in engineering to create a water filter that removes harmful bacteria, and as a full team joins her, helping scale her invention and distribute her product across Uganda. The content, and Ku’s drive, inspire us to do more.

We believe storytelling can change the world, and in this film, we focused our lens on showing how transformational ideas, from anyone and anywhere, can unleash genius.

EntrySummary

Based on the belief that transformational ideas can come from anywhere and anyone, Chasing Genius is a purpose-based community designed to inspire, ignite and unleash the genius inside each of us to turn ideas into catalysts for positive change in the world. This video was created to infuse audiences with a sense of purpose and passion, and to inspire viewers to choose the path of doing more.

Kathy Ku, the subject of the film, is a student at Harvard University. Ku explains that she could have gotten a consulting job with a high salary -- a common choice for students coming out of top-tier universities. Her decision to move to Uganda full-time to work on improving life there is seen as a significant contrast to a life she could have had otherwise. She chose to improve people’s lives -- a vocation more meaningful to her than a paycheck.

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