Outdoor > Ambient

THE DAILY SHOW PRESENTS: THE DONALD J. TRUMP PRESIDENTIAL TWITTER LIBRARY

COMEDY CENTRAL, New York / COMEDY CENTRAL / 2018

Awards:

Shortlisted Cannes Lions
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Demo Film
Presentation Image
Supporting Content

Overview

Credits

Overview

BriefExplanation

The Daily Show Presents: The Donald J Trump Presidential Twitter Library” was an immersive real-world experience, brought to life through static, digital, interactive, and physical displays. Featuring state-of-the-art visual installations, interactive hands-on activations, and large scale wall graphics of tweets, quotes, and timelines, including @realDonaldTrump’s live feed alarm, hundreds of printed tweets by topic, and “masterpieces” mounted in gold frames to spotlight his most “memorable” tweets. Attendees sat on Trump’s golden “throne” inside the Oval Office playing mobile games, received personalized Trump nicknames through a custom app, and listened to audio testimonials from “Verified Survivors” @realDonaldTrump attacked. Complete with a bank vault guarding Trump’s tax returns, and infographics spotlighting @realDonaldTrump stats and much more. The Daily Show’s unique satirical perspective was peppered throughout the space via custom videos and plaques. Lastly, to reach fans unable to attend, we created a 360* virtual tour at www.thedailyshow.com/trumplibrary.

EntrySummary

The Daily Show Presents: The Donald J Trump Presidential Twitter Library” was an immersive real-world experience, brought to life through static, digital, interactive, and physical displays. Featuring state-of-the-art visual installations, interactive hands-on activations, and large scale wall graphics of tweets, quotes, and timelines, including @realDonaldTrump’s live feed alarm, hundreds of printed tweets by topic, and “masterpieces” mounted in gold frames to spotlight his most “memorable” tweets. Attendees sat on Trump’s golden “throne” inside the Oval Office playing mobile games, received personalized Trump nicknames through a custom app, and listened to audio testimonials from “Verified Survivors” @realDonaldTrump attacked. Complete with a bank vault guarding Trump’s tax returns, and infographics spotlighting @realDonaldTrump stats and much more. The Daily Show’s unique satirical perspective was peppered throughout the space via custom videos and plaques. Lastly, to reach fans unable to attend, we created a 360* virtual tour at www.thedailyshow.com/trumplibrary.

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