Pharma > Product or Service Promotion

THE SCREAMER

HAVAS LYNX, Manchester / MUNDIPHARMA / 2018

Awards:

Silver Cannes Lions
CampaignCampaign(opens in a new tab)
Supporting Content
Digital Proof JPG

Overview

Credits

Overview

Audience

Healthcare Professionals - psychologists, paediatricians and counselors.

BriefExplanation

BriefWithProjectedOutcomes

ABPI, Veeva / MINT regulatory boards

ClientBriefOrObjective

After creating the rollercoaster rides, we needed to show how they had become a thing of the past thanks to the treatment. To emphasize this, we created a torn ticket device for the headline, as well as a simple layout that allowed the typography of the ride to tell the story.

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