J. García López Funeral Homes has over 30 years of experience providing quality and professional funeral services. Over 6000 services are attended every year.

BRIEF

The brand needed to increase death notice hiring and to engage consumers in an original and emotional tone.

SOLUTION

We created an innovative product for the funeral market: The first interactive obituary.

VIEWING INSTRUCTIONS

People must scan a QR code printed in death notices in local newspapers.

RESULTS

We created a new product for the funeral market

35% increase in death notice hiring

Over USD$200,000 in free media