Film > Screens & Events

VIRTUAL EQUALITY

J. WALTER THOMPSON, Sydney / QUEERAZ / 2018

Awards:

Silver Cannes Lions
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Supporting Content
Case Film

Overview

Credits

Overview

BriefExplanation

In this 360 film we see a New Zealand same-sex couple's wedding from the perspective of different guests who are in attendance. This 360 film was then experienced by Australians at a virtual wedding ceremony in Sydney.

EntrySummary

In September 2017, Australians were asked to vote 'yes' or 'no' for marriage equality. But because same-sex marriage was not yet legal in Australia, most Australians had never had the chance to actually experience what they were voting for.

The Virtual Equality VR film and activation let people experience the impossible, by attending a same-sex marriage on Australian soil.

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