Cannes Lions
WIEDEN+KENNEDY, New York / AB INBEV / 2016
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America. They say we’re a nation divided. They say we disagree on everything. But they’re wrong. We agree on a lot. Like liberty. Justice. Three-day weekends. Funny t-shirts. Jeans. Free parking. Burritos. Sliding on hardwood floors in socks. Cat videos. And beer. Nothing brings America together like Bud Light. That’s why we formed the Bud Light Party. We are the fake political party America needs right now. A party for everyone. Because no matter where we all stand on the issues, we all sit on bar stools. America has seen the light. And there’s a Bud in front of it.
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