Industry Craft > Typography

ELLIPTIC: FINDING THE TRUTH IN DATA

SUPERUNION, London / ELLIPTIC / 2018

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Overview

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OVERVIEW

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Elliptic find the truth in data.

Negative space typography, inspired by data blocks, reveals what Elliptic are looking for. Legibility at scale is deliberately challenging to echo the difficult task they undertake. A simple black and white colour palette reflects the seriousness of the legal cases Elliptic provide intelligence for.

The Elliptic logotype adopts the same visual language but is the ‘positive’ representation of the typeface.

EntrySummary

Terrorism, ransomware, child pornography and weapons, all purchased using Bitcoin, an untraceable currency – until now.

Elliptic link Bitcoin data to criminals and provide intelligence to law enforcement (all the major ‘3 letter agencies’ in the USA and their UK equivalents). The recent massive growth in Bitcoin and cryptocurrencies has led to criminals taking advantage of its perceived anonymity. Elliptic’s technology allows them to link criminals to bitcoin addresses.

Targeted at law enforcement agencies and financial institutions. As a growing fin-tech start up, Elliptic also want to attract the best young tech talent.

Elliptic have offices in London, San Francisco and Washington D.C.

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