Film Craft > Film Craft

ANGRY BIRDS 'ANGRY BIRDS 2 LAUNCH FILM'

THE MILL , London / ANGRY BIRDS / 2016

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Film
Demo Film

Overview

Credits

Overview

BriefExplanation

To help promote Angry Birds 2, the VFX team created a film set on ‘Piggy Island’.

The film imagines a real-world adaptation of the game’s narrative, weaving fantastic imagery into the familiar world of Angry Birds.

The film transports viewers to a luxurious and delightfully surreal paradise; where happy pigs frolic in the sunshine and swim in crystal clear waters. But Piggy Island is soon revealed to be the setting of an attack by a furious squad of Angry Birds, who have been plotting to take their revenge on their archenemy, the sneaky, flightless egg-thieving creatures who share the island with them. The film imagines a real-world adaptation of the game’s narrative, weaving fantastic imagery into the familiar world of Angry Birds.

EntrySummary

Angry Birds 2 is a video developed by Rovio Entertainment as part of the angry birds game portfolio. It was soft-launched in Canada on March 5, 2015 as Angry Birds Under Pigstruction, and released for iOS and Android worldwide on July 30, 2015, when the name was changed to Angry Birds 2.

The film was shot in the lush real-life surroundings of Pig Island, also known as the “Home of the Swimming Pigs” or Big Major Cay, in the Bahamas, known for its unique inhabitants: a group of swimming wild pigs.

Translation

The team aided in bringing the action of this spot to life by creating a host of CG pigs, palm trees, clouds, oceans and explosions.

Each animated pig was hand crafted with meticulous precision, staying true to the anatomy of the Bahamas inhabitants. The team paid extraordinary attention to detail, adding micro details in the skin such as wrinkles, pores and hair grooming.

They created four variations of pig from brown and spotty, to a more traditional pink pig.

They were all rigged in Maya to have a realistic range of movement; they could breathe, sniff and even flap their ears. The team also ensured their ears had the right dynamics to add secondary movement when running. It was really important to keep the animation realistic, but at the same time add in the energy and fun from the game into the movements of the pigs.

More Entries from Visual Effects in Film Craft

24 items

Grand Prix Cannes Lions
UNDER ARMOUR PHELPS

Direction

UNDER ARMOUR PHELPS

UNDER ARMOUR, DROGA5

(opens in a new tab)

More Entries from THE MILL

21 items

Gold Cannes Lions
THE MILL 'BLACKBIRD'

Innovative Technology

THE MILL 'BLACKBIRD'

THE MILL

(opens in a new tab)