Outdoor > Ambient
GREY SOUTH AFRICA, Johannesburg / PROCTER & GAMBLE / 2010
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AmbientExecutionDescription
Nature Fusion is a Pantene variant with an infusion of plant extracts. To launch it, we aimed to show the fusion of hair and nature by painting abstract faces on walls around the city, using foliage to dramatise that Nature Fusion really does give you noticeable and naturally-healthy hair.
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