This is a true story about love and courage. The film depicts how a girl with congenital hearing disabilities gradually regains her hearing capacity and grows penchant for singing after receiving the cochlear implants. For fear of his daughter being treated differently, the dad shaved up and tattooed the exact same cochlear implants his daughter has on his head. During a musical performance at school, the little girl found her own courage.

As the film being uploaded to Facebook and YouTube in just a few weeks, the natural spread of viewers has created a large number of viewers despite low media budgets. Furthermore, the film resonated with the audience deeply and raised sympathy and concern socially. We know that there are many families in Taiwan that have conquered the disabilities of their bodies and bravely crossed all difficulties. This is the true power of love.

The film has reached over 2,950,000 views, thousands of netizens have enthusiastically shared the” tear-jerking microfilm for dads”. The meaningful dialogues that move the heart of people, also resonate and well-spread among the commercial audience. Prior to the official launch of the fifth generation-All New CR-V, the number of test-drive reservations have already gone off the charts. On the week of the official launch, the amount of order has topped 4000, creating Honda CR-V’s highest sales record since being on the market 20 years ago in Taiwan. Honda CR-V hence became the most popular model in Taiwan.

This is a true story about love and courage. The father’s endless love for his family is the power that surpasses everything, just as Honda CR-V’s continually evolving to be the everlasting guardian for your family. The film has reached over 2,950,000 views, thousands of netizens have enthusiastically shared the” tear-jerking microfilm for dads”. Creating Honda CR-V’s highest sales record since being on the market 20 years ago in Taiwan.

The entire film revolves around “the power of love”. The father’s endless love for his family is the power that surpasses everything, just as Honda CR-V’s continually evolving to be the everlasting guardian for your family. The male who builds a family always puts the family first. In hopes of drawing attention on the topic of family with the disable to the society, we visualize love and strong affection within family via a heart-warming true story to resonate with audience and dedicate to all the parents in the world.

For the past few years, the SUV market has gradually expanded in Taiwan, more and more car owners are now putting family’s safety and comfort first when it comes to purchasing vehicles. Honda persevered in the “people first” policy and designed the fifth generation-All New CR-V, which resulted in comprehensive enhancement in safety equipping and dynamic performance. In the hopes of continuously deepening the emotional connections between All New CR-V and families, we’ve established the brand image -“The Family’s Guardian”.