Film > Product & Service
THE DAY THE STADIUM SPOKE
BBDO ARGENTINA, Buenos Aires / NIKE / 2012
Awards:
Bronze Cannes Lions
Overview
Credits
Overview
Synopsis
The objective of “The day the Bombonera Spoke” was to motivate Boca Jrs. Players for the new championship, because they need to get back on track.We caught the players off guard while they were at a training session with this heart felt speech from the Bombonera. Who better suited than the Bombonera -the mythical Boca stadium- that witnessed every home game for the last 70 years?
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