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OK GO - ALL IS NOT LOST
HAKUHODO, Tokyo / GOOGLE / 2012
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Synopsis
The Brief:Encourage people to trial Google Chrome, by demonstrating what can be done with a new modern browser, featuring cutting-edge web-technology.The Idea:Develop a music-video unlike any other: an immersive, interactive, multi-window rendering of OK Go's 'All Is Not Lost', showcasing HTML5 and Google Chrome.
The Result:A music video where you can enter a message and see it brought to life by dancers within the video. OK Go and Pilobolus dancers are filmed through a clear floor, as they make increasingly complex shapes, and eventually words.Different shots are rendered in different browser windows that move, re-size and re-align throughout the piece. Original message cards and videos are generated, which users can share with the world.
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