Brand Experience and Activation > Use of Promo & Activation

VODAFONE COLORING BOOK // WRITE A DIFFERENT STORY

TEAM RED ISTANBUL, Istanbul / VODAFONE / 2015

CampaignCampaignLayout(opens in a new tab)
Case Film
Presentation Image

Overview

Credits

Overview

BriefExplanation

We use the storyboard frames, compile them in a booklet and brand them as a coloring book. We accomplish this project in Turkey and distribute them to the Eastern Turkey. We saved the millions of pages with a social project, made children happy and enhanced Vodafone’s awareness.

ClientBriefOrObjective

We use the storyboard frames, compile them in a booklet and brand them as a coloring book. We accomplish this project in Turkey and distribute them to the Eastern Turkey. We saved the millions of pages with a social project, made children happy and enhanced Vodafone’s awareness.

Outcome

With this project 32 different schools received the booklets. 600 kids received new coloring books. 10.800 pages came to life by children’s colorful imagination.we for distributing the schools in Eastern Turkey. We saved the millions of pages with a social project and made children happy.

Relevancy

Eastern Turkey is the poorest side of Turkey. Due to economical conditions people in that area they do not have economical force to get arbitrarily needs like toys and other funny things.

More Entries from Use of Print or Standard Outdoor in a Promotional Campaign in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
LIFEPAINT

Cars & Automotive Services

LIFEPAINT

VOLVO, GREY LONDON

(opens in a new tab)

More Entries from TEAM RED ISTANBUL

24 items

Grand Prix Cannes Lions
VODAFONE "BETWEEN US"

Commercial Public Services incl. Healthcare & Medical

VODAFONE "BETWEEN US"

VODAFONE, TEAM RED ISTANBUL

(opens in a new tab)