Eastern Turkey is the poorest side of Turkey. Due to economical conditions people in that area they do not have economical force to get arbitrarily needs like toys and other funny things.

With this project 32 different schools received the booklets. 600 kids received new coloring books. 10.800 pages came to life by children’s colorful imagination.we for distributing the schools in Eastern Turkey. We saved the millions of pages with a social project and made children happy.

We spread the project through internet to other agencies and also other clients in Turkey and aimed to raise the awareness of the project.

Increasing Vodafone’s awareness and turning it into a meaningful brand by playing a bigger role in the community and filling an important gap for the kids.