This piece was first shown at the the NAB conference. Adobe Creative Suite 5 Production Premium is all about creating impact. But how do you show that, instead of just talking about it? We went meta and created a short film about creating a film. We made the new features part of the action—from collaborative script-writing software to a killer rotoscoping tool to swift playbacks made possible with 64-bit support. The end result? An engaging demonstration of how CS5 helps you get great ideas to the screen—and to more people—faster than ever.