Health and Wellness > Health Awareness & Advocacy
ADVICE, Copenhagen / THE DANISH HEALTH AUTHORITY / 2022
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While the pandemic was polarizing the population in 2021, The Danish Health Authority ran this film that combines a serious situation, the Covid-19 pandemic, with the characteristically dark Danish humor and ability to laugh at oneself:
We’re at a bar in the Wild West. A lady coughs, which triggers a standoff with a cowboy. He criticizes her for not staying at home or keeping a distance. She gets offended and takes up the fight. As the conflict escalates, the setting suddenly shifts to an office in 2021, and it turns out that they are just two colleagues having a fight about Covid-19 restrictions. The dramatic historical setting and the shift to the present makes the irony clear, and the two colleagues suddenly see themselves from the outside and end up cutting the drama.
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