Outdoor > Billboards & Street Posters
NEST, Palo Alto / NEST / 2017
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Home is the reason that Nest exists as a company. We love everything that home stands for and how it makes us feel. And that’s reflected in the “we heart home” campaign theme.
These outdoor executions highlight the campaign theme by prominently featuring the “we heart home” line organically appearing within lifestyle photography around the home. In different executions, we see the line formed by a string of patio lights, a mobile hanging above a living room, tiles in a bathroom, and books stacked on bookshelves.
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