Nowadays, a world where pigs go “oink” running free in the farm, ducks go “quack” following their mom, and cow goes “moo” in the meadow, exists only in our minds. We thought it was time to uncover reality by launching the first book that shows how animals really live today. The Secret Lives of Animals may look like an average children sound book. But don’t judge a book by its cover.

Six powerful and shocking tales, with nursery rhymes and sweet pastel illustrations, expose true facts regarding animal cruelty.

A white bunny skinned alive for a coat, pigs being slaughtered for bacon, mice planning their escape from a medical lab, among others. Alongside the stories, are audio clips that convey the horrors that animals endure today.

*All the sounds, as brutal as real, have been recorded undercover by Peta activists at industrial farms, aquariums, laboratories and hunting ranches.

All poems were written as every fairy tale is: simple metrics and tuneful verses.

But in this case the singularly wild rhymes don’t tell a story to read before going to sleep but to open your eyes. Rabbits being skinned alive, dolphins caged in tiny tanks for life or pigs slaughtered for bacon. The poems are exhaustively descriptive of the cruelty to the point that sometimes it’s hard to keep reading. But that was intentional; to make the reader feel uncomfortable with what animals go through these days.

Definitely not an easy read but 100% didactic.