NeuroGen Brain & Spine Institute and Asha Ek Hope Foundation (a non-profit) are world renowned organisations that support and treat people with motor neuron disease (MND) and other brain and spine injuries.

There is a bigger battle than the fatal diseases for their patients. The simple act of communication. So these organisations always felt a need for a simple, accessible and affordable method of communication for patients with an alert mind but a paralysed body.

The eye language is specially conceptualised and designed for patients, their families and caregivers to ease their difficulty in speech. This book will help patients all over the world and spread awareness about their struggles and challenges.

The key design elements in the eye language guide are the illustrations of the eyes, the choice of typography for actions, its meaning and the choice of colours. The design uses the principles of display design. The eye signs and their descriptions are ensured to be legible for a fainted eyesight and distances. It allows the user to interact with it effectively. We have used a combination of warm and cool colours to emanate healing and hope. Warm Pink and Sea Green have a calming effect to the eyes. Sea green is also a healing colour. Dark blue used in the design eases legibility for the eyes. Typography is bold, geometric with optimised kerning and designed for instructions. Each page is self-explanatory with clear uses. The hardbound book will help the caregiver to hold it easily in front of the patient. Each paper is coated to prevent stains.

Blink To Speak has given a new hope to paralysed patients and their families. Now they have the power to express with the help of Asha Ek Hope and NeuroGen. Over 5000 patients associated with Asha Ek Hope and NeuroGen are now using or getting trained to use the eye language.

The world’s first eye language has been applauded and shared by major Indian publications like The Times Of India and The Better India. And has been endorsed by the International Association ALS / MND and ALS India.

Over the years there has been extensive research and spend on hi-tech assistive tools for communication. But Blink To Speak is an easy no-cost solution, that can changing people’s lives in every corner of the world.

An estimated 60 million patients of ALS, MNDs, spinal cord injuries, and paralysis live all around the world with a paralysed body and an alert mind.

NeuroGen and Asha Ek Hope wanted to help these patients. They are able to give these patients a longer life, but no power to communicate. Because the alternative methods of communication like the E-TRAN board are very tedious and the hi-tech assistive tools unaffordable. Every day patients struggle to communicate their needs. And the only body part that is functional till the very end, are their eyes.

So we set out to find a solution which was convenient and accessible for all. Both organizations distributed over 5000 Blink To Speak books to patients and their families, for free. The cost of printing each book was 7 US dollars. Making sure that the eye language reaches the maximum number of people at the minimum cost.