Social and Influencer > Websites & Microsites
LOWE HUNT, Sydney / UNILEVER / 2007
Overview
Credits
CampaignDescription
Traffic to the virtual LYNXjet Planet was driven from hundreds of thousands of limited edition cans and major viral campaigns featuring the talents of Japan’s hottest all-girl pop band, Dizzy Banana. The girls released their video and single “Spin, Spin, Spin” virally to encourage male fans to visit Tokyo with LYNXjet Planet. Visitors to the site could also watch Dizzy Banana perform live on stage in a Tokyo bar.
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