A loving mother talks to her teenage daughter about the natural urges to shop for things at full price… and the unexpected joys of engaging in “safe-spending.”

This film was a humorous twist on the real-life, delicate, and often awkward conversations that parents have with their kids when they’re trying to talk to them about the topic of safe sex. This scene is often depicted in American pop-culture.

The title of the film is based on the colloquial term for the safe-sex conversation known as “The Talk.”

“The Savings Talk”

Open on a mother sitting down on a bed next to her older teenage daughter.

MOTHER: So, um… you’re at the age now where you may start feeling certain urges…

The daughter squirms. It feels like we know “the sex talk” is coming.

MOTHER: …to buy things at full price. And I know that’s what your friend Yvonne does.

DAUGHTER: …you read my diary?

MOTHER: But honey, you should really think about practicing “safe-spending,” with Amazon.

The mother raises her phone into frame, with the Amazon app open.

MOTHER: You get low prices on everyday essentials, plus free shipping on millions of items.

The daughter nods. The message has been received.

The mother sheepishly smiles with relief.

MOTHER: I’m glad we had this talk.

DAUGHTER: Me too.

The daughter smiles. They are finally on the same page.

MOTHER: Now your Grandma wants to talk to you about sex.

The mother abruptly gets up from the bed. The daughter looks mortified.

MOTHER: Mama!

Cut to reveal Grandma waiting doorway.

AVO: Learn all the ways to save with Amazon

SUPER: Spend less. Smile More.

LOGO