Film > Product & Service

I'M GOOD

TBWA\CHIAT\DAY , Los Angeles / PEPSI / 2009

Awards:

Shortlisted Cannes Lions
CampaignCampaign(opens in a new tab)
Film

Overview

Credits

Overview

Synopsis

Guys are hit by a two by four, slammed in the head with a golf club and electrocuted. No matter how badly they're hurt, they quickly tell their buddies, "I'm good." An announcer says, "Men can take anything except the taste of diet cola. Until now. Pepsi Max. The first diet cola for men."

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Grand Prix Cannes Lions
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Best Use of Music

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Bronze Cannes Lions
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Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s)

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