Our guiding principle in promoting the Paralympics was that they didn’t have to be second best to the Olympics. They could have their own voice and swagger. We knew we wanted grit. Shot over 16 days, it was a case of keeping our eyes open at all times: there were moments captured we could have never predicted. The tricky balance was trying to get that feeling of absolute naturalism whilst also capturing some carefully choreographed moments. The Paralympics sold out for the first time ever, and the opening ceremony drew the biggest Channel 4 audience in over 10 years.